Jason Horowitz is Senior Vice President and Global Head of Marketing and Media at Mattel. In this role, Jason oversees brand and digital creative, media, brand PR, marketing operations and production for the global Integrated marketing communications organisation.

Most recently, Jason led the marketing division in the U.S. and media strategy, business insights and digital engagement globally, for a portfolio of intellectual properties including iconic brands like Barbie, Hot Wheels and Fisher-Price.

Jason’s commitment to the success of Mattel’s marketing transformation and his strategic leadership have been instrumental in driving growth and innovation at Mattel. Jason served in a variety of leadership positions during his more than 15 years at Mattel.

Earlier in his Mattel career, Jason held a variety of senior marketing roles for various brands and categories including Batman and Games. He also helped launch the Company’s Franchise Development team.

An avid sports fan, Jason began his career as an Associate Producer at ABC Sports Online.

Jason received his Bachelor’s with Honors at the University of Michigan and his MBA at the UCLA Anderson School of Management.