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awards / lions / Social & Creator

Social & Creator

The Social & Creator Lions celebrate creative social thinking and strategic influencer marketing solutions.

The work should demonstrate how levels of engagement, social reach and the creative use of social media, brand ambassadors, creators, celebrities and influencers led to commercial success.

Overview

A number of criteria will be considered during judging, weighted as follows: 30% idea; 20% strategy; 20% execution; 30% results.

There is no overall limit to how many times the same piece of work can be entered into Social & Creator as long as the categories chosen are relevant. However, the same piece of work may only be entered once in ‘A. Social & Creator: Sectors’.

All case films, films, demo films and original content must be subtitled in English.

Other Awards

Creative B2B